Be in the Know
Insight and expertise at the intersection of strategy, technology enablement, and data.
Tap into a world of information with essential industry blogs from our experts.
INNOVATION ON DISPLAY
Industry events and appearances, on the road and in person.
Join us as we bring marketing technology and data expertise to an upcoming conference or speaking engagement near you.
NEW AND NOTEWORTHY
Up-to-date announcements and information, fresh off the press.
Read about Allant Group’s news and learn about our latest developments in leading industry publications — all in one place.
At Bubblebox our top priority has always been the health and safety of our team, our families and our community. As the coronavirus (COVID-19) continues to spread, we have a heightened awareness at Bubblebox of our responsibility to our employees, customers, and partners. Our goal is to lower the probability of the spread of COVID-19…
Our combined achievements of growing the number of our certified consultants, maintaining a 4.9/5 Customer Satisfaction score, and attaining 8 Salesforce specializations (more on that below) has earned us a Silver Salesforce Consulting Partner status – for the 4th consecutive year! This is a tremendous accomplishment and we are proud of the team we've built at…
Transcript My name is Sean Brennan, I’m with a Canadian Life insurance company, our name is ivari. We’ve been around for about 80 years but our name changed about four years ago and we used to be part of Transamerica Life Canada. We’ve been with Bubblebox now for about a year and a half as…
I’m Simon Wyse,VP of Revenue at Borrowell. We’ve just wrapped up our panel here talking about Salesforce Marketing Cloud. I’m going to say a few words about Bubblebox, our implementation partner. We were introduced to them through Salesforce early on. They’ve been with us on this journey of implementation. We’re about 75% of the way…
Transcript Tom Keane Marketing Cloud Account Executive Salesforce. The event was amazing today, we had a great panel of guests talking about how they're leveraging the platform – huge success. Every customer I talked to the attendant event had some great takeaways and felt the event was a great success so I';m really excited to…
Named Top 10 Impact Charities in 2019 by Charity Intelligence, Aunt Leah’s Place has been helping kids in foster care and young mothers achieve a better future. They do this by providing guidance, supported housing, job training and coaching on essential life skills. Transitioning for a brighter future Donations are a big component when…
Background Ridge Vineyards is a California-based winery specializing in premium Cabernet Sauvignon, Zinfandel and Chardonnay wines. Ridge has a consumer branch and a wholesale brand spanning two winery locations in northern California. Ridge Vineyards strove to engage their retail and wholesale customers through 1:1 marketing based on behavioural and transactional data. As Salesforce users, they…
Background World Vision Canada is a Christian relief, development and advocacy organization working to create lasting change in the lives of children, families, and communities to overcome proverty and injustice. Inspired by Christian values, World Vision is dedicated to working with the world's most vulnerable people regardless of religion, race, ethnicity or gender. Prior to…
We've empowered goeasy to deliver cross-channel personalized experiences at every step of the customer lifecycle with Journey Builder and Automation Studio. If you're looking to elevate your customer journey, reach out to us today. About goeasy goeasy helps Canadians access affordable personal loans. Since starting their business in 2006, their 200+ branches have helped over 230,000…
Background The Book Depot Partnership is North America's largest book wholesaler. It operates under the Book Outlet (retail) and Book Depot (wholesale) brands. With 500,000 square feet of books, the retailer has an enormous inventory. With over one million titles the Book Outlet team realized they needed to increase the level of personalization that customers…
We’ve experienced many milestones in the last 12 months and there’s no stopping us now. Over the course of the year, we hosted a pop-up bar at Connections, held two strategy days with the team to celebrate our successes and plan for the future, learned to sail as a team, expanded our technical team and…
There’s never a shortage of Salesforce updates and upgrades to help you work more efficiently, increase productivity, and drive results. Salesforce has announced that it’s retiring Classic Content in the first half of 2020, and we’re here to help answer your questions. What does this mean for those still using Classic Content? What can you…
Have you heard? Salesforce has recently rolled out new features and updates for Marketing Cloud. They are continuously working and releasing features that will enable you as a Marketer to better unify and manage customer data, personalize content, engage across multi channels, and measure results. In the midst of the release, we asked our Marketing Cloud experts…
Grime Fighters mission is to provide the easiest and most professional services for commercial and strata properties. Gone are the days of managing multiple teams and companies to help maintain properties. This idea came to Brett Murray back in 2008 during the financial crisis. With nearly 10 years of experience in the exterior cleaning industry,…
How can we help?