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5 Must-Read Digital Marketing Stats of the Week (Plus 1 Cool Infographic)

2015-05-22

This week’s digital marketing stats are all about marketing automation, described by 24/7 Wall St. as the “new high-tech buzz.” 1. MA market booms A new study released by Frost & Sullivan reports that the marketing automation market earned revenues upwards of $900 million in 2014 and is expected to hit $14.52 billion by 2020.…

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New Report Reveals Marketing Automation Market More than Doubles; Calls Digital Marketing Agencies the “vehicles of global expansion”

2015-05-21

New Report Reveals Marketing Automation Market More than Doubles; Calls Digital Marketing Agencies the “vehicles of global expansion” A new report published by Frost & Sullivan reveals exciting news for the world of marketing automation (MA) technology. With revenues upwards of $900 million in 2014, the MA market is slated for growth to the tune…

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6 Digital Marketing Events You Can’t Miss This Summer

2015-05-14

At Bubblebox we are committed to staying at the forefront of the latest advances in tech, media, and digital marketing. Conferences are not only the perfect opportunity to learn from the best minds in the business, they’re also an ideal venue to exchange ideas and expand your professional network. As we gear up to attend…

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Cloud Challenges Abound for the Uninformed Marketer

2015-05-14

Forrester report predicts tough road ahead for marketers who blindly purchase marketing cloud technology. A new Forrester report reveals that fewer than half of customers who use marketing cloud technology are “totally satisfied” with their IT investment. Marketing cloud technology has been a real game changer in the world of digital marketing, and its allure…

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Bubblebox Hosts Master Chef Style Cook-Off Party at The Dirty Apron!

2015-05-08

Last night, Bubblebox joined forces with The Dirty Apron Cooking School to host an evening of food, wine and great company. The Dirty Apron is a homegrown locale that has been sharing their passion for culinary arts since 2009. Part cooking school part fine-dining establishment, its team-building classes turn even the most gastronomically-challenged individuals into…

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Salesforce Presents: Marketing Strategies to Consider in 2015

2015-05-08

This infographic created by Salesforce highlights how the digital marketing landscape has changed, and which marketing strategies to consider in 2015. For more of Salesforces’ insights about the digital marketing landscape in 2015, check out: “The Digital Marketing Landscape: Canada and Across the Globe” by Salesforce Source: “The Digital Marketing Landscape: Canada and Across the…

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Digital Marketing for Small Businesses: in Celebration of Small Business Week

2015-05-06

Bubblebox is celebrating small business week! Between May 4th and May 8th, small business owners from across the U.S. will gather in celebration of the entrepreneurial spirit that lies at the heart of the American experience. While there’s no question that small businesses play a crucial role in the American economy—they do, after all, pay…

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Why Cart Recovery Tools Are NOT All The Same

2015-05-05

Written by Paul Gordon, Co-Founder & Managing Director of Bubblebox. As a business owner, I’m always looking for those elusive ‘quick-wins’. In helping many entrepreneurs expand their revenues using eCommerce, I’m always amazed to find so many not implementing a robust recovery mechanism. Aside from the revenues that are lost every second a visitor leaves your…

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5 Common Marketing Automation Mistakes & How To Avoid Them

2015-05-04

“Marketing automation is booming. Industry revenues leapt by 50 percent in 2014, closing at $1.2 billion for the year. We can expect to see continued aggressive growth in 2015. If your business is considering implementing a marketing automation solution, you’re in good company. When done well, marketing automation can bring in impressive returns on investment (ROI) through…

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Building Customer Relationships Online: Make Every Page Count

2015-05-01

http://www.bubbleboxmedia.com/corporate/wp-content/uploads/2015/05/RennyGleeson_2012U-480p.mp4 Source: Renny Gleeson for TED Talks, 2012 “Little things, done right, matter. Well designed moments build brands.” – Renny Gleeson Renny brings up a great point. Well designed moments, and for our purposes, well designed and delivered content and messaging has the ability to not only improve relationships with customers, but build your company’s brand. We…

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